Apple Keynote Address 2013, Part 3: the iPhone 5S

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iPhone 5S
(Last Updated On: November 21, 2020)

[Whew . . . almost done with our extensive recap of the Apple keynote address of the iPhone 5S. If you missed parts 1 and 2, you can click here for the iOS 7 or here for the iPhone 5C.]

The centerpiece for the Apple keynote address 2013 was without a doubt the iPhone 5S. This was the most awaited product for the tech crowd, the Apple fanboys, and general consumers who are looking for the latest upgrade. As interested as people were in the iOS 7 or the iPhone 5C, this was the main event.

iPhone 5S Design

A lot of hoopla had been made before the event about the new colors for the iPhone 5S (even here at iFixYouri Blog), but if you hadn’t already heard, they will be released in gold, silver, and gray, and is made from high-grade aluminum.

iPhone 5S Array

iPhone 5S Function

There are a lot of new innovations to the iPhone 5S, but today Apple focused on just 3 main ones: performance, the camera system, and security.


The big unveil for the iPhone 5S was the new A7 chip, which is 64-bit, meaning, as Schiller phrased it, “the world’s first and only such CPU in a smartphone.” Regarding integrations with the iOS 7 he goes on to say that “you’ve heard a lot about iOS 7, but what we haven’t told you is that its been completely engineered for 64 bit at the same time. It’s got a new 64-bit kernel, libraries, and drivers. All built-in apps have been reengineered. It’s a seamless dev transition, with full backwards compatibility.” And for the techies:

  • 2x General Purpose Registers

  • 2x Floating-Point Registers

  • Over a billion transistors

  • 100 square mm die size

What does this all mean in lay terms? That the The A7 is up to 2 times as fast as the previous generation of CPUs, and handles graphics up to 2 times faster — which means that the iPHone 5S will be 40 times faster than the original iPhone!

iPhone 5S Graphics

Demonstration of iPhone 5S graphics.

Apple also claims that the battery life is better than the previous generation. That remains to be fully conclusive, as the full chart of life expectancy is “incoming.”

The final piece was the M7, or Motion Coprocessor, which will continuously monitor motion data, accelerometer, and gestural data, and it can tell if you’re walking or driving. Schiller foresees “a whole new generation of health and fitness applications,” and even mentioned working with Nike on some of these apps.

Camera System

The new camera boasts a larger, f/2.2 aperture. It’s got a new, 15% larger active sensor area with 1.5 micron pixels, separating themselves from the competition by stating that “Bigger Pixels = Better Pictures”. Working with the new camera app, the new iPhone will be able to take the best pictures on the smartphone market.

Schiller explains: “Before you even take a picture, it’s setting light balance, and exposure. For the first time, it’s creating a dynamic local tone map around the image. For the first time, it’s doing autofocus matrix metering with 15 focus zones. When you do take a picture, it automatically finds the sharpest of multiple pictures.”

Other features:

  • The flash in the iPhone 5S has two LEDs — one white, one amber. It analyzes the lighting in the room, and adjusts to use a different color flash based on its analysis.

  • Slo-Mo Cam

  • burst mode. If you hold your finger on the shutter, it can take up to 10 frames per second

  • auto-image stabilization; it takes multiple photos at once, and combines the sharpest parts of each image


Possibly the most talked-about feature after the event, the new heralded security function is called the Touch ID. This is a fingerprint identification software that actually reads your prints (from multiple fingers) on the physical home button, which is now made of laser-cut sapphire crystal, surrounded by a stainless steel detection ring on top of the touch ID sensor.

This will take the place of the 4-digit security code, and even the Apple ID for app purchases.

The new iPhone 5S will cost $199 for 16-gigabytes, $299 32-gigabytes, and $399 64-gigabytes. They will be available for purchase on September 20, 2013 in the US, Australia, Canada, China, France, Germany, Japan, Singapore, United Kingdom. Will be available in 100 other countries come December.


So that’s the wrap. iOS 7, iPhone 5C, iPhone 5S . . . a whoooole lotta news here at iFixYouri. Stay tuned for our series of teardowns, coming as soon as we can get our hands on them.

[thanks to Greg and Darrell at Techcrunch for the live blogging]