It appears as though the dominance Apple once held in the smartphone world is at an end, as the phones using the Android and Windows operating systems have increased globally. From C-Net:

Looking at the global smartphone market for the three months ending November 2013, Kantar found that Apple’s share had dropped in almost all regions compared with the same period in 2012. During that stretch, the iPhone’s market share fell by 9.9 percent in the US, by 6.5 percent in the European Union Five, and by 1.5 percent in China.

In most of the regions covered, Apple took second place behind Android. Only in Japan was Apple on top with a 69.1 percent share versus Android’s 30 percent share. Both Android and Windows Phone saw gains in market share across most regions during the year-long period.